The brief:

Sub-contract for Ambit Communications to complete 25 SEO friendly product descriptions for carefully curated selection of quality adult toys according to defined Tone of Voice

Brand voice:

Fun, warm, supportive, educational

Target market:

Women of all levels of experience with toys. Each description aimed at specific needs and uses


Both the copywriter and the end client were very happy with the resulting descriptions and both acknowledged the difficulty in writing unique descriptions for many similar types of products. 5 star reviews left on both Google and Facebook


Samples of work undertaken within this project

Please visit the Joy For Women site if you wish to view the work

***Adult content may not be suitable for all audiences