The brief:

Provide the client with her copy for website product descriptions. The client required:

  • Four product descriptions between 50-75 words in length
  • Use of requested key words

Brand voice:

Warm, friendly

Product benefits:

Unique, custom made, handmade, high quality

Target market:

Parents, those looking for unique baby gifts


This client was very pleased with the results from this project and continues to engage me for more work as she expands her business


Examples of work for this client:


Butterfly Bookends

Encourage your child's imagination to flutter away with our handmade wooden butterfly bookends.

Available in timber or painted finishes, and card stock details of your choice, these beautiful and practical creations will bring a delightful finishing touch to any reading space.

Lovingly crafted from base to wingtip, these charming bookends will keep your child's books in place, while inspiring their stories to take flight.


Car bookends

Story time will zoom away to lands of adventure and wonder through our custom car bookends.

Your child will delight in choosing a tale from between these adorable wooden pieces, encouraging their love of reading and learning.

Handmade in Scandi-inspired timber finish, or your child's favourite colour, your little one will be speeding off to their cosy reading corner to enjoy them.